Wednesday, November 18, 2009

TV News: Biased is the new objective

Robert Lichter

Fox News: Fair And Balanced?

In fact, Obama received the most favorable coverage CMPA has ever recorded for any presidential candidate since we began tracking election news coverage in 1988. The totals were very similar--within a few percentage points--at all three networks. (These figures exclude comments on the candidates' prospects in the campaign horse race, which obviously favored Obama.)

Meanwhile, Fox's Special Report was dramatically tougher on Obama, with only 36% favorable vs. 64% unfavorable evaluations during the same time period. But McCain didn't fare much better, garnering only 40% favorable comments vs. 60% negative ones. So the broadcast networks gave good marks to one candidate and bad marks to another, while Fox was tough on both--and most balanced overall

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